by Lee Marshall | Dec 28, 2024 | email marketing, PPC Agency
Email marketing and PPC campaigns are like two sides of a coin: different but interconnected. They can also be seen as two expert dancers from two different genres on a big stage. Each has its unique moves, but when they sync up, magic happens. In this article, we...
by Lee Marshall | Jun 6, 2024 | email marketing, Google Ads, PPC Agency
In January, Google announced the implementation of its Artificial Intelligence (AI), Gemini, in the conversational experience of its Google Ads service. It is now available in beta to help marketing professionals with the generation of specific content in their...
by Lee Marshall | Mar 29, 2023 | Digital Marketing, digital marketing agency
Are Meta descriptions still important for SEO rankings? It’s not. But it’s best to remember that SEO is more than rankings; it’s about establishing authority, catching attention, engaging the target audience, and inducing action. Also, the fact is that you...
by Lee Marshall | Jul 14, 2022 | Digital Marketing, email marketing
With the emergence of social media and other channels, it seems people have abandoned the use of email marketing. They think it has received a premeditated death owing to the rise of other marketing methodologies. But there’s a different story here. If you...
